WAR CHILD

Annual Report

In 2026, I was brought on as chief copywriter for War Child UK’s 2025 Annual Report, a flagship publication for this international organisation.

I wrote, edited and amended copy for this report, supporting on CEO letters, programmes, mission statements, impact snapshots and more.

I transformed internal reports and complex spreadsheets of raw data into clear, accessible stories that communicated impact within a limited word count. I also edited case studies, like Gisele’s one above, into a coherent narrative that helps bring to life the work done by this exceptional charity.

For donor-facing content, I adopted a warm, optimistic and human tone of voice, helping bring War Child's work to life while demonstrating the tangible difference supporters make for children affected by conflict.

The full report is available here, or via War Child’s website, or browse key pages below.